Digital marketing Articles

Very often, just by glancing at an advertisement and not even reading the text, you know exactly who is behind it. Our brains identify a brand by a specific set of colors, fonts,

Direct Marketing- this type of promotion, which involves the transfer of information about a product, service, or company directly to the customer. Thus, the target audience receives all advertising information without

Marketing communications is a collection of interactions between a brand and society. Basically, everything we say on behalf of a brand/company to people is marketing communication: a sign, a TV commercial, a press